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Poll to Study the Effects of Layout-Cohesive Advertising on the User

In this poll (which will be part of a larger article hopefully to be published in the webdesigners' journal A List Apart), I am trying to prove/disprove the following statement: "Layout-cohesive advertising, or one that is relevant and well integrated into the website, is more profitable and attractive to users." This poll is meant to measure....of layout-cohesive versus non-layout-cohesive advertising (a) the "profitability", i.e. the click-through rate and the relevance (b) the "attractiveness," i.e. how users rate the integration of the advertisement into the website.
Review the following statement as true or false: "I am more likely to click an advertisement if it fits well into the layout of the page, as opposed to one that is obtrusive or is obviously an advertisement."
True
False
Review the following statement as true or false: "I am more likely to click an advertisement if it is relevant to what I am searching for on a given website."
True
False
Review the following statement as true or false: "I am more likely to value and approve of advertisers who carefully place their online advertisements on websites where the ads will be most relevant and helpful to viewers."
True
False
Review the following statement as true or false: "I am more likely to disapprove and think poorly of advertisers whose advertisements are ill-suited or irrelevant for the page on which they appear."
True
False
Review the following statement as true or false: "I am more likely to value and approve of advertisers who carefully place their online advertisements on websites so that their ads will fit with the layout of the page."
True
False
Review the following statement as true or false: "I am more likely to click an advertisement if it fits well with the layout of a website."
True
False
The following question is to assess the demographic of this poll: Are you male or female?
Male
Female
The following question is to assess the demographic of this poll: I am within the age group of ___________.
0-10
11-20
21-30
31-40
41-50
51-60
61-70
71 and above
Review the following statement: "Layout-cohesive advertising, or one that is relevant and well integrated into the website, is more profitable and attractive to users." Do you expect it to be true or false?
True
False
The following question is to asses the demographic of this poll: In general, I use the internet ____________.
Less than 5 times a year
once a month
once a week
around every other day
every day, usually for less than an hour
every day, usually for over or around an hour
Review the following statement: "If I was trying to advertise online, I would pay more for a space on a website that is relevant/specialized to my targeted audience."
True
False
Review the following statement: "If I was trying to advertise online, I would pay more for a space on a website that will integrate my advertisement into the website so that it fits in with the layout."
True
False
This poll was created on 2008-05-18 13:18:57 by Esoltas