Fruiza!: the frozen dessert pizza
Do you eat dessert at least once a month?
| 90% (9) | yes | |
|---|---|---|
| 10% (1) | no |
10 voters have answered this question.
Do you tend to buy desserts:
| 20% (2) | that are low in fat and/or have some nutritional value | |
|---|---|---|
| 80% (8) | based solely on taste |
10 voters have answered this question.
How would you describe your willingness to try Fruiza!:
| 20% (2) | Definitely Try | |
|---|---|---|
| 20% (2) | Probably try | |
| 20% (2) | Might try | |
| 30% (3) | Probably won't try | |
| 10% (1) | Won't try |
10 voters have answered this question.
Which of the following flavors would you be most willing to try:
| 50% (5) | Triple Berry | |
|---|---|---|
| 40% (4) | Mango-Peach | |
| 60% (6) | Chocolate Rasberry | |
| 40% (4) | Strawberry Banana |
10 voters have answered this question.
How often do you normally buy dessert products?
| 0% (0) | Daily | |
|---|---|---|
| 40% (4) | Weekly | |
| 60% (6) | Monthly |
10 voters have answered this question.
Where in the store would you look for Fruiza!?
| 0% (0) | Around frozen pizzas or frozen dinners | |
|---|---|---|
| 30% (3) | Around ice cream cartons | |
| 70% (7) | Around frozen dessert bars and/or popsicles |
10 voters have answered this question.
What portion size of Fruiza! would you most likely purchase?
| 44% (4) | Single slice | |
|---|---|---|
| 11% (1) | Two slices | |
| 0% (0) | Personal pan (8-10 inches in diameter) | |
| 44% (4) | Whole pie (16-20 inches in diameter) |
9 voters have answered this question.
How much would you be willing to pay for Fruiza!?
| 22% (2) | Approximately as much as a frozen pizza | |
|---|---|---|
| 44% (4) | Approximately as much as a quart of ice cream | |
| 44% (4) | Approximately as much as a frozen cheesecake | |
| 55% (5) | Approximately as much as a box of ice pops |
9 voters have answered this question.
Which of the following promotions appeals to you the most?
| 100% (10) | In-store free samples | |
|---|---|---|
| 20% (2) | Coupons | |
| 20% (2) | Celebrity Sponsorship | |
| 20% (2) | Promotional event (e.g. sporting event) |
10 voters have answered this question.
Are there any changes you would like to see made to this product (e.g. product name, additional flavors etc.)?
No graph available for this question
4 voters have answered this question.
